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Reading and Writing and the Arithmetic of Reviews

Feb 27, 2024

 

Reading and Writing and the Arithmetic of Reviews

Answer these questions:

When you shop online for books, how important are reviews to you?
Even if you don't think they are important, do you look to see a book's ratings?
How often do you WRITE reviews?
Wouldn't you LOVE to see this image beside your book?

     

 
Well then, you need this one:

No matter how technical and complex the book sales game becomes, one characteristic of our industry remains steady: word of mouth. In this publisher's opinion, reviews are documented, word-of-mouth endorsements. Think about this. WHY do you read the books you read? My confident bet is that someone (a friend, a relative, a coworker) told you to read the book. He/she "reviewed" it. Well, that's basically what all those buyers on Amazon and Barnes and Noble websites are doing. I admit, there are some kind folks in my social circles who have written reviews for my books. That's likely the case for all authors. Still, the other numbers tell a story. I'm sure there's some complex way to figure out how, mathematically, reviews directly affect sales volume. Here's my calculation: More =more, so get with it!

TIP: Ask for reviews before, during, and after you write. SAVE them somewhere for use in your author marketing kit (last week's topic). WRITE reviews for other authors every time you read a book. If you are published, use a tag line behind your name in the review: "Blah blah blah." —Jody Dyer, author of Best Book Ever

GoodReads.com is a WONDERFUL site where you should already be hanging out online. This is a community of book lovers and there are countless ways to engage. You should also be writing reviews on Amazon and Barnesandnoble.com. When I write a review, I copy and paste it to all three sites and usually to Facebook as well. Here are screenshots of reviews on Amazon and GoodReads. Some of the essential marketing that all authors do can be absolutely easy, but there are LOTS of different types of reviews and ways to use them. Also, professional authors apply etiquette. There are some no-nos. Confused? Interested? Encouraged? Inspired?

TAKE fifteen minutes to explore GoodReads.com. Find a welcome-type tutorial, and start a profile. WRITE a review. ASK someone for a review.

 


Ready to take the next step in your writing journey? Schedule a personalized consultation with Jody Dyer today! Click the link below to book your appointment and unlock valuable insights, guidance, and support tailored to your specific needs and goals. Don't wait any longer to turn your writing dreams into reality. Schedule your session now: Book Now

 

xoxoxo

Jody

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